Management will play a critical role in fulfilling the needs of global customers and the innovative capabilities of Kognitiv’s collaborative commerce platform
TORONTO, January 18, 2022 /PRNewswire/ — Kognitiv Corporation, a global leader in the growing collaborative commerce market, announces the promotion of Jisun Hahn to EVP and Chief Global Solutions Officer with immediate effect.
Jisun is a trusted loyalty leader with over 20 years of experience designing innovative customer experiences and brokering long-term partnerships for large global organizations such as LoyaltyOne and Fintech leaders such as Flexiti. Assuming the role of Senior Vice President and Head of Global Solutions, Jisun will be responsible for ensuring that Kognitiv’s business solutions align with our platform’s capabilities and forging global strategic alliances to enhance and expand the global reach of Kognitiv. Jisun will also lead the company’s strategic planning as our organization accelerates the growth plans that make Kognitiv the market leader.
President and CEO, Shawn Pearson, said “since he joined Kognitiv as in December 2020, Jisun has built strong connections between our business strategy and platform teams. This bond ensures that our collaborative commerce platform capabilities remain at the forefront of the redefined loyalty market as organizations seek new and differentiated ways to trade and interact with their peers in a safe and secure network. Jisun’s elevation to a C-suite position will ensure emerging trends, such as direct-to-consumer and zero-party data, and critical business requirements of Kognitiv’s customers are seamlessly integrated to deliver the necessary capabilities. , not only today, but in the future. Importantly, as Kognitiv plans for future growth, establishing strategic alliances will be key to accelerating expansion opportunities and further enhancing Kognitiv’s reach in the market. Jisun’s experience, exceptional leadership skills, and passion for building lasting relationships make her a valued member of Kognitiv’s leadership team, and I am delighted to announce her appointment to this newly created role. created”.
“I’ve seen firsthand how traditional loyalty programs need to evolve, and I’m incredibly excited about the opportunities Kognitiv has before us. The combination of our well-established loyalty management capabilities, with platform technology innovative market leader, positions Kognitiv to lead in redefining the loyalty space. In this new role, I look forward to serving our Customers and their Partners in delivering these innovative solutions.”
Kognitiv Corporation is a B2B technology growth company with a particular focus on enabling collaborative commerce for its global customers. Focused on the future of loyalty and the decentralization trend of Web3.0, Kognitiv provides an end-to-end collaborative commerce solution. Customers can increase collaboration with their most valuable partners and reduce their reliance on intermediaries, creating meaningful value for their consumers and increasing control over their data and experiences. After “the death of the cookie”, companies are looking for new data strategies to personalize their experiences and drive innovation. Kognitiv delivers this through powerful data collaboration and zero-party data generation, paving the way for deploying unique and powerful content strategies. With the advent of the subscription economy and emphasis on direct-to-consumer models and hyper-personalization, customers can gain efficiencies in how they plan and execute partnerships, build value for their consumers and drive growth. Based at Canada, and employing more than 450 people in 50 countries, Kognitiv is unlocking the next era of commerce for brands in retail, financial services, media, telecommunications, hospitality, transportation and entertainment. Kognitiv’s largest investors include Aimia Inc., a publicly traded holding company listed on the Toronto Stock Exchange (TSX: AIM). Learn more at www.kognitiv.com.
Media Contact: Hilton Barbour ([email protected])
SOURCE Kognitive Corporation